By J.P. Nelson, Michael R. Baye
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Extra info for Advertising and Differentiated Products (Advances in Applied Microeconomics, Vol. 10)
These elasticities are computed as: U = Јi O/sit NiOt U BiOt = Јi␤O/sit. This Page Intentionally Left Blank THE LONG-RUN DEMAND FOR ALCOHOLIC BEVERAGES AND THE ADVERTISING DEBATE: A COINTEGRATION ANALYSIS N. Edward Coulson, John R. Moran and Jon P. Nelson ABSTRACT Time-series models of the demand for alcoholic beverages have been criticized for use of annual data; omitted variables; mis-measurement of advertising; simultaneous equations bias; and inadequate attention to nonstationarity and dynamics.
637. 212 per gallon drinking juice. 080 per gallon. Soft drink price – The price of regular cola in two liter containers was taken as a proxy for the price of soft drinks. S. 996. 892 per gallon. 597 per gallon. Coffee price – The price of coffee was measured as the simple average of instant and ground roast coffee price. S. 299 per pound. 0 oz. 759 gallons. 176 per gallon drinking coffee. S. S. Non-alcoholic Beverage Demand 25 per pound. 0 oz. 803 gallons. 251 per gallon drinking coffee. 777 per gallon.
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